I just read about a diet called the "No S Diet". Roughly it works like this:

The No S Diet, described below, is a diet I invented for myself that I imagine might work for similarly minded people. No funny science or calorie accounting involved, just a few simple and mnemonic tricks for giving your willpower the upper hand. There are just three rules and one exception:

Except (sometimes) on days that start with 'S'. That's it.

How could something this simple possibly work? Precisely because it's simple -- or rather, following the Einsteinian dictum, "as simple as possible, but not simpler." For all its folksy charm, there's a lot of serious, practical wisdom packed into those 14 words. Read on if you need more convincing...

I like it, it's a good, common sense approach to loosing weight. The author has a rather long page discussing why he believes in this diet and why he gives advice for free, he's also quiet funny at times.

Is there any scientific evidence that this diet works?

Absolutely none. But I'm not aware that I have any competition in this regard.

What days start with "s"?

Saturday, Sunday and "Special" days. Special days include (your) national and (your) religious and (your) close family and friend's birthdays. My apologies to atheists and non-native English speakers. A lean and hungry look becomes you.

Sick days also start with S. Though I don't imagine you'll be too hungry if you're really sick, you officially have license to do whatever it takes to get better.

What if I am an idiot and insist on following the letter of the law but breaking it in spirit by (say) eating a gallon of ice cream every S-day and counting my second cousin's hamster's birthday as an S-day?

Then I can't help you. You will be fat and die young.

If you aren't making any money off this, why are you advertising?

It's possible that you found this site through an ad, so let me explain. Google adwords lets me place ads for just 5 cents a click, with a daily cap of $2. So it's cheap. Their interface is easy and fun and your changes take effect more or less immediately. People who pay more than the minimum 5 cents a click have their ads placed higher up, but ads with a very high clickthrough rate get bumped up a bit. My ads do pretty well in this regard, and it's fun coming up with ads that place better than those of presumably much better funded commercial plans.

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